Insights

Insights

Measuring employee satisfaction to improve retention and business performance

“Take care of your employees and they will take care of your business. It’s as simple as that”. – Richard Branson.

Employees at the ground level may also have insights into business processes that aren’t visible at higher, more strategic levels of the business and they usually do not have an appropriate platform to communicate their insights.

It is widely accepted that employees are the core strength of any business and can be a significant contributor to attaining a competitive advantage in the market. From product innovation to process efficiency to customer experience, companies rely on extracting the best out of their employees to achieve optimal results.

In addition, losing valuable employees results in increased acquisition and opportunity costs while a new resource is learning the business before they can start adding value.

Despite this, companies aren’t always aware of the “health” or satisfaction of their employees nor what the factors are that contribute to this satisfaction and thus where to concentrate their efforts.

Knowing how to measure and understand your employees’ needs, the factors that contribute to their employment satisfaction and thus retention, and where you should focus your efforts for the improvement of employee satisfaction can be a significant competitive advantage while also providing a platform to extract insights at various levels to benefit your business operations.

The ideal use of such a measurement tool will provide you with a snapshot of employee satisfaction which can be an indicator of your retention risk, prioritize the areas of focus for improvement, and ultimately create a benchmark for the evaluation of efforts aimed at positive increases in satisfaction that can be tracked.

OASIS has developed a bespoke employee health measurement tool, and by using statistical modelling we are able to identify the relative importance of the drivers of employee satisfaction and retention, such as:

  • Communication
  • Company mission
  • Management
  • Value and recognition
  • Working environment
  • Flexibility
  • Compensation
  • Skills upliftment
  • Growth opportunities
  • Purpose
  • Culture

These can be analysed by department, job level, tenure, or other demographics, dependent on the structure of your business.

Improving on your employee satisfaction will not only reduce the risk of employee turnover but will increase productivity, innovation, and customer satisfaction.

Our tool is flexible enough to accommodate bespoke requirements of your business while holding sufficient structure to allow for comparison over time and even across industry.

Contact us to see how we can help your business.